Increase in the use of social network is good?
Increase in the use of social network and social media in internet
Facebook, Twitter, linked in the number of users of social network sites in India totally 6.2 crore.
Internet and Society in India mobile phones organisation said. In urban areas, 74 per cent of Indian internet facility users, reported using social sites. In the urban centers, the number of users on the social site in June, the rise was 6.6 million.
While the least expensive smart phones, mainly due to widespread Internet access. E-mail application on the computer, after much study suggests that the use of social web sites
I see too many people on social sites facebook tops the list. 97 percent of users use this social site. Google and LinkedIn are in the following locations. Internet users on week days on average 29.6 minutes to 28.8 minutes on Sundays and use it as shown in the study.
Business use of social media on increase, Deloitte survey finds
ORGANISATIONS are embracing new ways to communicate with customers such as mobile apps, a new survey has found, but they are still failing to weigh up the benefits of the strategies.
Deloitte’s fourth annual chief information officer (CIO) survey found that those some 60 per cent of businesses have developed a mobile app in the last year, primarily as a result of customer demand. The use of social media has almost doubled over the past two years too, with 73 per cent of organisations now using it to connect and communicate with customers.
“Organisations rush to do this without thinking about what they’re trying to achieve,” said Royston Seward, partner in Deloitte Digital in the UK (and EMEA).
“It might be that an app isn’t the right thing to do. You need to think through what you’re trying to achieve and how you’re trying to achieve it. Doing digital channels badly can be worse than not doing it at all.”
Companies need to keep an eye on social media, even if they have no desire to get involved with it, he said, and should monitor it regularly.
“I can’t think of any organisation that shouldn’t at a minimum be looking at what people are saying about them and their competition,” he said. “I think there is value. It’s all about how much investment you want to make in it for what return.”
Seaward was in Dublin this week to help launch Deloitte’s fourth annual survey, which provides a snapshot of the state of corporate IT in Ireland.
In contrast to previous years, the survey found that technology is now viewed as an enabler of change that allows businesses to be more agile, with 73 per cent of respondents reporting that their technology budget would be maintained or increased next year.
“When we started the survey in 2009 it was all about IT cost reduction; three quarters of the budget was being spent just keeping the lights on,” said Harry Goddard, a partner with Deloitte Ireland.
Uptake of social media increases Internet use
Stiff competition by Internet service providers has driven up subscription by 82.7 per cent over the past one year to reach 7.7 million, according the latest industry regulator report.
The Communications Commission of Kenya (CCK) 2011/2012 report ending June indicates that majority of subscribers access their Internet through mobile handsets especially the youths who are active on social media.
The report also indicates that most firms are switched to inland fibre optic connections, hurting business satellite providers in the process.
The increased Internet subscription has resulted in more users and mobile penetration. The number of Internet users rose by 18.5 per cent to reach 14 million while the annual growth of the population that had access to the service reached 35 per cent.
“Increased demand for Internet and data services and use of social media especially among the youthful population; competitive tariffs by the mobile operators coupled with aggressive promotional and special offers have driven Internet usage,” says the report.
Mobile data/Internet subscriptions continued to dominate the Internet market contributing 98.9 per cent of the total Internet/data subscriptions.
Safaricom recorded the highest market share by subscription of 68.7 percent followed by Airtel Networks Kenya Limited (14.0 percent), Telkom Kenya Limited (8.8 per cent) while Essar Telecom Kenya Limited had the lowest market share of 8.4 per cent.
Airtel gained a market share of 4.5 percentage points while Safaricom experienced the highest reduction in the market share of 2.3 percentage points. Essar gained (1.6 percentage points) accounting while Telkom gained (0.7 percentage points).
The mobile operators have continued to increase their investment in data as they expect a surge in demand for data services in Kenya, thanks to an explosion of Internet-ready, hand-held devices, an increase in the number of relevant applications and content.
Overall it is good to share knowledge and finding in social media which really helps the human society to grow more.
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